In April 2010, Eurocreme announced that it had signed a boy band named Boy Banned.
This partnership enabled the company to offer a large portfolio of product to appeal to a wide audience. In 2009, Eurocreme partnered with, a UK-based muscle studio owned by porn star Trojan Rock. In late 2008, both companies split their affairs but still are partnered in a United States-based distribution joint venture, Euro Media Distributors. In 2004, the company set up a joint venture with Netherlands-based distributor Eurocreme BV, which used the 'Eurocreme Sales' brand to market a portfolio of mostly bareback-sex movies from AVI Production, Prague, released under various brand names.
The company was founded by director Max Lincoln, whose first film was DreamBoy (2002).
